Brow Genius: Gail Schneider of Wow Brow

I’m somewhat brow-obsessed, and keep them groomed to the point of OCD.

Seriously…if my brows start to look faded and bushy, I feel downright unattractive. A few months ago, I was contacted by an old friend Gail Schneider – we had worked together when she was designing heart-disease awareness t-shirts, and now she was opening up a brow salon, Wow Brows, in Park Slope, Brooklyn – blocks from my apartment!

Check out Gail's hair. Don't we look sort of like sisters?

Since then, I’ve been visiting Gail every three weeks – she tints and shapes my brows – with a tweezer! The old-fashioned way! — and in the process has helped me to learn a ton about keeping our brows – and our craziness – happy.

I’ve been hoping my friend Gail would share some of her thoughts with us – and this week she agreed to! So, check out her answers below to some of my most pressing brow questions!

Why do you see well-shaped brows to be so important?

Eyebrows are the picture frame of the face. They accentuate your positive facial feature and diminish the less attractive traits. This directly impacts your self esteem and image that you portray to others.

What is the biggest brow “sin” that you think women commit?

Over tweezing, especially in the middle part. This can create a wide set look and most often cause bald spots. Besides, Brows that are too thin can add years to your appearance and usually will not grow back.

Do you get lots of men clients?

Definitely. It is becoming a natural part of their grooming and well being. More men are looking into changing their unibrows and bushy caterpillars. With men it’s about a groom and clean up, not arched or shaped.

What big brow trends are you seeing for 2010?

Just like any fashion, eyebrows should always be classic and never a trend. They should complement your facial features and bring out the beautiful traits. Today eyebrows are shaped more naturally and proportionally to emphasize your eyes and balance the features.

Email Gail at wowbrowstudio@yahoo.com to make an appt – tell her you read about her on eBeautyDaily!