Leonardo DiCaprio Is The New Tag Heuer Ambassador

Leonardo DiCaprio has been tapped by Tag Heur, LVMH Moet Hennessy Louis Vuitton, a Swiss owned timepiece giant, as the new ambassador for it’s Carrera line.

WWD reports that Leonardo DiCaprio signed up for 3 years wherein any royalties gain will benefit various environmental initiatives. Leonardo will showcase the Carrera Day-Date model on all the billboards and magazines when the campaign breaks out on Spring.

Leonardo is replacing Brad Pitt whose contract ended last month after being the ambassador for 6 years.

(SOURCE : WWD)(Image Bauer-Griffin)

Leonardo DiCaprio Is The New Tag Heuer Ambassador

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